Hoppn Shop by Color Search Technology is Available to Shopify Merchants

https://sg.finance.yahoo.com/news/hoppn-shop-color-search-technology-231000149.html

Publish Date: 2026-06-11 19:10:00

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Hoppn’s Infinite Color Search helps Shopify merchants make their websites more marketable with a visual color wheel that lets shoppers explore products, discover exact colors, and share a shopping experience that feels new.

Hoppn’s Infinite Color Search helps Shopify stores increase sales by letting shoppers instantly find the exact color they want through an intuitive color wheel. This no-code solution is fully automated, works out of the box, and enables large catalog stores to launch in hours rather than weeks. Trusted by leading brands across fashion, home decor, photography, materials, and art. Learn more at https://hoppn.com/get-started

Los Angeles, California, June 11, 2026 (GLOBE NEWSWIRE) — Hoppn, a visual search technology company, announced the global availability of its Infinite Color Search app for Shopify merchants. The app brings Shop by Color search technology to ecommerce stores, helping merchants add a marketable, color-driven product discovery experience to their online storefronts.

Hoppn Shop by Color Search Technology is Available to Shopify Merchants

Infinite Color Search overlay searching Vibrant Dark Salmon

Infinite Color Search is designed to help shoppers move beyond traditional text-based color filters and keyword search by allowing them to discover products through color. Using an interactive color wheel, shoppers can select any specific color or combination of colors and instantly find the closest matching products. The experience is highly visual, eye-catching when shared on social media, and gives brands a more memorable way to attract organically sourced visitors. Instead of pouring money into advertising a website that looks like everyone else’s, brands can give shoppers a reason to visit, explore, and engage with a discovery experience that feels new.

For Shopify merchants, the Infinite Color Search app is a no-code solution. The app installs in minutes, and it fully…

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