Pull-Ups® Debuts Learning Layer™ Technology to Help Kids Learn Wet From Dry During Potty Training and Help Build Confidence
Publish Date: 2026-06-08 09:16:00
Source Domain: www.businesswire.com
TORONTO–(BUSINESS WIRE)–Pull-Ups®, a Kimberly-Clark brand, has introduced Learning Layer™ technology in Canada, addressing a common challenge in potty training: recognizing the difference between wet and dry. The training pant innovation is designed to help kids notice wetness during potty training while supporting independence and confidence during this key developmental milestone.
How Pull-Ups® Learning Layer™ Technology Works
According to Kimberly-Clark, the new Pull-Ups® Learning Layer™ technology is aimed at helping kids notice when they’re wet so that accidents can help reinforce potty training awareness and routines over time. When accidents happen, fluid is held for a bit in the Learning Layer™ technology and is designed to give the child time to recognize the feeling of wetness before it’s absorbed. The Pull-Ups® Learning Layer™ technology is built to support them in the next phase of their development.
By briefly allowing children to feel wetness before absorption, the Learning Layer™ technology helps children:
- Notice wetness
- Learn the difference between wet and dry
- Build awareness and independence
Executive Commentary: Product Innovation and Design
“At Kimberly-Clark, we’re constantly looking for ways to better support parents through everyday moments that matter most,” says Todd Fisher, General Manager, Kimberly-Clark Canada. “Innovations like the new Pull-Ups® Learning Layer™ technology reflect how our teams listen, learn and design with families in mind. By helping make the difference between wet and dry noticeable, we’re not just introducing a new feature, we’re helping turn a stressful moment for family into a meaningful experience for both parents and children.”
“Potty training is one of those key developmental milestones parents often don’t think about until they’re in it. When they are, it can feel overwhelming,” says Tanya Willer, Vice President, Marketing & Sales Strategy,…
