Chinese video games gain global appeal through technology, cultural storytelling-Xinhua
Chinese video games gain global appeal through technology, cultural storytelling-Xinhua
https://english.news.cn/20260628/363c84e97c6042d1bd908648d9fcf027/c.html
Publish Date: 2026-06-27 16:37:00
Source Domain: english.news.cn
People pose for photos at the photo area of “Black Myth: Wukong” during Gamescom 2024 in Cologne, Germany, on Aug. 22, 2024. Considered the first Chinese-developed “Triple-A” title, “Black Myth: Wukong” topped the “most-played games” list on Steam, a leading gaming platform, merely an hour after its debut on Aug. 20, 2024. (Xinhua/Zhang Fan)
According to Newzoo, a leading gaming market research and analytics firm, Chinese publishers continue to lead some of the fastest-growing mobile game genres, including merge and 4X strategy games.
By Xinhua writers Yue Yuanyuan, Guo Shuang
WARSAW, June 27 (Xinhua) — From the global success of Black Myth: Wukong to the enduring popularity of Genshin Impact, Chinese-developed video games are reaching wider international audiences than ever before, reflecting the growing global appeal of the country’s gaming industry.
According to the China Audio-Video and Digital Publishing Association, overseas sales revenue of Chinese self-developed games exceeded 20.45 billion U.S. dollars in 2025, marking the sixth consecutive year that annual overseas revenue exceeded 14 billion dollars.
Industry observers attribute this growing international recognition to a combination of factors, including a mature industrial ecosystem, advancing technological capabilities and culturally rooted storytelling that resonates with overseas players.
MATURE GAMING ECOSYSTEM
Over the past decade, China’s gaming industry has evolved from being known primarily for its vast domestic market into a mature ecosystem spanning game development, publishing, live operations and global distribution.
The industry is now home to a diverse range of companies, from established giants such as Tencent and NetEase to internationally active studios including miHoYo, Lilith Games, Game Science and iDreamSky, reflecting an increasingly diversified development landscape.
According to Newzoo, a leading gaming market research and analytics firm, Chinese publishers continue to lead some of…
