iPhone moment for Ferrari? Jony Ive designs the radical new all-electric Luce
iPhone moment for Ferrari? Jony Ive designs the radical new all-electric Luce
Publish Date: 2026-05-26 02:30:00
Source Domain: www.arenaev.com
The famous Italian sports car manufacturer Ferrari has officially entered the electric vehicle market. The company revealed its very first battery-powered production vehicle, the Ferrari Luce, at a launch event in Rome. The new model arrives as a five-door hatchback sedan that offers five seats – a layout that challenges traditional definitions of a Ferrari.
To create the vehicle, Ferrari collaborated with LoveFrom, an independent design firm led by Sir Jony Ive and Marc Newson. This is the first time that Jony Ive, best known for designing iconic consumer electronics like the original Apple iPhone, has styled an automobile. The creative partnership introduces an entirely new look to the brand, blending a minimalist design language with complex packaging solutions required by modern EVs.
The physical dimensions make the Ferrari Luce the largest vehicle the company has ever built. It measures 197.9 inches in length, 78.7 inches in width, and 60.8 inches in height. The wheelbase stretches 116.6 inches. Compared to the Ferrari Purosangue, the Luce is 2.09 inches longer and 1.77 inches lower. The exterior look separates the body into two clear parts: a dark, glassy upper section that sits inside a painted lower shell. Staggered wheels complete the stance, measuring 23 inches at the front and 24 inches at the rear.
Aerodynamic efficiency guided the development process to ensure maximum driving range. Engineers completed two and a half times more digital fluid dynamics calculations than they did for the Purosangue. The body features an integrated front S-duct that guides incoming airflow and shortens the visual appearance of the front nose. Floating front and rear spoilers allow air to glide cleanly between the body layers, while vertical windshield wipers sit tight against the edges of the front glass. These changes give the model the lowest drag coefficient of any road car from Maranello, reducing drag by 25 percent compared to the Amalfi model.
Inside the…
