Apple’s New Siri Privacy Controls Could Set iPhone AI Apart

Source Domain: www.forbes.com

Apple will give iPhone users the ability to choose whether to delete AI-Powered Siri chats in iOS 27, according to Bloomberg’s Mark Gurman. Here’s what that means.

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Apple’s privacy credentials have always been a unique selling point. While the iPhone maker has been slow to embrace artificial intelligence, what it has released has included clear privacy measures, such as its Private Cloud Compute, which offers high grade security and privacy to users.

So it’s no surprise that Apple is taking a privacy-focused approach with Siri when it is upgraded in iOS 27, with announcements coming at its Worldwide Developers Conference in June. Yet one reliable report claims to have specifics about what Apple’s privacy-enhanced intelligent Siri could look like.

Bloomberg’s Mark Gurman says the new Siri app in iOS 27 will auto-delete conversation history. “On the Messages app, you can set your conversation history to automatically delete after 30 days or a year, or leave them indefinitely,” he wrote, adding that the same options will exist in the new Siri app.

This is exciting stuff because in addition to other privacy-enhancing measures, it’ll make Siri the most private Chatbot out there. Apple’s agreement with Google to use Gemini to power Siri already states that the iPhone maker’s chatbot will not be used to train the model. The turbo-charged Siri will run on-device as much as possible, with Private Cloud Compute used when necessary, meaning it won’t touch Google’s servers either.

How iOS 27’s Siri Is More Private Than Rival AI Chatbots

Now it looks like iOS 27’s Siri will offer users the option to auto-delete chats, it will protect your privacy better overall than rivals such as Google’s Gemini itself and OpenAI’s ChatGPT.

ChatGPT states that while you can delete chats, you need to do so manually, or they can be auto-deleted after a set period. Google’s Gemini gives you options to auto-delete from three…

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