Prioritizing security, privacy, and trust in the AI era | FY25 Purpose Report

Prioritizing security, privacy, and trust in the AI era | FY25 Purpose Report

Prioritizing security, privacy, and trust in the AI era | FY25 Purpose Report

https://blogs.cisco.com/our-corporate-purpose/prioritizing-security-privacy-and-trust-in-the-ai-era-fy25-purpose-report

Publish Date: 2026-04-08 10:03:00

Source Domain: blogs.cisco.com

The following is an excerpt from Cisco’s FY25 Purpose Report. Explore the full report to learn more about how we Power an Inclusive Future for All.

As innovation accelerates, the need for strong security, data protection, and privacy has never been more critical. 

In a world where nearly everything is connected and generating data, technology holds extraordinary promise to solve our greatest challenges, from improving education to curing disease. But with this opportunity comes increasing vulnerability if security and privacy are not prioritized.  

At Cisco, we view security and privacy not as mere checkboxes, but as business imperatives and foundations for responsible innovation. Key to that innovation is governance for secure, trustworthy, transparent, fair, and accountable data usage. This involves embedding security, privacy, and responsible AI by design, advancing zero-trust architecture, and enabling ongoing observability for threat detection.  

We are guided by our core principles of trustworthiness, transparency, and accountability. In fiscal 2025, we continued to embrace a holistic approach to security and privacy throughout our operations, data management practices, products, and solutions. 

Image of employees looking at computer screens in a room Cisco Security Operation Center in Research Triangle Park, North Carolina

Securing Global Data 

Our 2025 Data Privacy Benchmark Study revealed that privacy remains core to customer trust, with 95% of survey respondents saying they won’t make a purchase if their data isn’t properly protected. We apply a Privacy by Design approach that reflects our commitment to using data responsibly and serves as the foundation for how we handle personal, customer, and corporate data. Incorporating Privacy Enhancing Technologies in the design process helps enable responsible data use, manages risks, and gives users more control over their information. 

This work comes to life through our Cisco Privacy Center of Excellence (PCOE). While the…

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