Samsung unsure about making another Galaxy Edge to rival the iPhone Air
Samsung unsure about making another Galaxy Edge to rival the iPhone Air
Publish Date: 2026-02-27 01:15:00
Source Domain: www.digitaltrends.com
It turns out that making a phone thinner doesn’t automatically make it more popular. Reports suggest the iPhone Air hasn’t sold well, and now it appears Samsung’s Galaxy S25 Edge, a phone launched as a direct competitor to the iPhone Air, hasn’t performed much better.
In an interview with Bloomberg, Won-Joon Choi, chief operating officer of Samsung’s Mobile Experience Business, said that the sales for Galaxy S25 Edge were “relatively lower than other lineups.” He attributed the lower sales numbers to the small battery pack, which provides lower endurance than the company’s other offering.
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Samsung hasn’t decided whether there will be a Galaxy S26 Edge. As Choi put it, “People have different tastes and requirements and different criteria in selecting their device,” and the sales numbers suggest that an ultra-thin phone clearly isn’t everyone’s top concern.
Samsung’s foldable dilemma
Recently, Samsung released its first Galaxy TriFold, an engineering marvel in itself. However, its exorbitant $2,900 price tag has kept buyers at bay. While the phone appears to have sold out on Samsung’s website, the company is unsure if it will be making another one.
Choi said the TriFold was initially about “creating a new category and putting all of our know-how into this.” Now, however, the company is rethinking its next move. “Now we wonder, should we develop a new one? We have not made a decision yet.”

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While we might not see another TriFold this year, we are getting a new fold design, one I am pretty excited about. We learned from the leaks that Samsung is planning to release a passport-style, wider version of its Galaxy Fold, and Choi has all but confirmed it.
Choi noted that user priorities vary. “All these productivity-related experiences, some people care about. And others are like ‘I want to watch Netflix…