Seven out of ten professional firms in Spain already use artificial intelligence in their daily work, according to Wolters Kluwer’s Advisory Barometer
Publish Date: 2026-06-30 04:00:00
Source Domain: www.businesswire.com
BARCELONA–(BUSINESS WIRE)–Wolters Kluwer Tax & Accounting Spain, a leading provider of software, information, and service solutions for professional firms and businesses, has released the fifth edition of the Advisory Barometer, a report that analyzes the present and future of the sector. This year’s report paints a picture of a profession in the midst of transformation, marked by digitization and the rise of artificial intelligence, with 71% of advisors already using artificial intelligence in their daily work—66 % more than last year.
“After five years of monitoring the sector, the Advisory Barometer has established itself as a prime observatory of its evolution and allows us to view the profession with perspective at a time of unprecedented transformation. Regulatory changes, digitalization, and artificial intelligence are redefining the way advisory firms operate and accelerating their evolution toward a more strategic, technology-driven model that delivers greater added value,” said Bas Kniphorst, EVP & Managing Director of Wolters Kluwer Tax & Accounting Europe.
The sector is seeing growth in revenue and the number of clients
The study identifies a business landscape composed mainly of small firms (77% have fewer than 10 employees), although one that is becoming increasingly professionalized and demonstrates a clear commitment to growth. More than half (67%) increased their revenue in 2025, and 69% expanded their client base, reflecting a positive trend compared to the previous year, when 64% increased their revenue and 68% expanded their client base.
Technology is driving the transformation of the advisor’s role
The fifth edition of the Advisory Barometer shows that technological advancements are accelerating a transformation of the advisor’s role, which is increasingly oriented toward support functions and higher-value-added services. Thus, 68% of advisory firms already place a high priority on digitalization—more than 11…
