Apple WWDC: Big Siri updates, Tim Cook’s last big moment as CEO

Summary

Apple is expected to unveil a major overhaul of Siri during what is expected to be Tim Cook’s last major event as CEO.
The upgraded digital assistant will be powered by Google’s Gemini models, and reports suggest it will handle multiple tasks with a single command.
Apple has fallen behind in artificial intelligence as Wall Street seeks clarity on the company’s AI strategy.

AI-generated summary was reviewed by a CNN editor.

For one of his final major public moments as Apple’s CEO, Tim Cook may give Wall Street something it’s long been waiting for: answers about the company’s artificial intelligence strategy.

Apple is expected to reveal an all-new version of Siri on Monday at its Worldwide Developers Conference, potentially bringing the roughly 15-year-old virtual assistant up to speed with OpenAI’s ChatGPT and Google’s Gemini.

The tech giant will also announce software updates that will impact the billions of iPhones, iPads, Macs and Apple Watches around the world. But the new Siri could be the biggest indication yet of how Apple is revamping its products as more people use chatbots and AI agents for everyday tasks. Many will be looking to see whether Apple’s history of turning nascent technologies into popular products will apply to AI.

Apple has fallen behind in the AI race; its Siri overhaul has faced delays, and some features that were announced in 2024 still haven’t arrived. And its current AI tools for iPhones, iPads and Macs, called Apple Intelligence, aren’t distinctive enough to stand out from the competition.

Apple has rolled out features for translating speech,…

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