{"id":280654,"date":"2026-06-24T11:30:00","date_gmt":"2026-06-24T15:30:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/06\/24\/apple-iphone-18-pro-said-to-keep-price-in-check-with-aggressive-cost-cutting-measures\/"},"modified":"2026-06-24T12:45:19","modified_gmt":"2026-06-24T16:45:19","slug":"apple-iphone-18-pro-said-to-keep-price-in-check-with-aggressive-cost-cutting-measures","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/06\/24\/apple-iphone-18-pro-said-to-keep-price-in-check-with-aggressive-cost-cutting-measures\/","title":{"rendered":"Apple iPhone 18 Pro said to keep price in check with aggressive cost-cutting measures"},"content":{"rendered":"

Apple iPhone 18 Pro said to keep price in check with aggressive cost-cutting measures<\/a><\/p>\n

https:\/\/www.notebookcheck.net\/Apple-iPhone-18-Pro-said-to-keep-price-in-check-with-aggressive-cost-cutting-measures.1328109.0.html<\/a><\/p>\n

Publish Date: 2026-06-24 11:30:00<\/a><\/p>\n

Source Domain: www.notebookcheck.net<\/a><\/p>\n

Apple recently officially confirmed that the company will have to raise prices for iPhones, iPads, and Macs. Shortly thereafter, analysts at TechInsights calculated that Apple could raise the price of the most affordable iPhone 18 Pro to as much as $1,399, while the iPhone 17 Pro ($934 on Amazon) is still available in the Apple Store starting at $1,099. Analysts at J.P. Morgan reached a different conclusion in an analysis of production costs.\n<\/p>\n

According to their analysis, while Apple\u2019s costs for DRAM and flash memory in iPhone production are set to rise from $65 to $228 between 2025 and 2027, Apple is expected to counteract this by cutting costs on other components. As a result, the production cost of the iPhone 18 Pro, excluding RAM and flash memory, is expected to drop from $449 to $426; for the iPhone 19 Pro, analysts anticipate a further reduction to $384. To make these savings possible, Apple is expected to rely on an in-house 5G modem, among other measures, instead of a Qualcomm modem.\n<\/p>\n

The iPhone 17e and iPhone Air already use an Apple modem, but the iPhone 17 Pro (Max) does not. J.P. Morgan estimates that, as a result of these cost-cutting measures, production costs will rise by only $26 in total this year and by an additional $56 next year. To maintain its current profit margins, Apple would therefore need to raise the price of the base model by “only” $50 to $100.
\u00a0<\/p>\n

Since 2009 I have written for different publications with a focus on consumer electronics. I joined the Notebookcheck news team in 2018 and have combined my many years of experience with laptops and smartphones with my lifelong passion for technology to create informative content for our readers about new developments in this sphere. In addition, my design background as an art director at an ad agency has allowed me to have deeper insights into the peculiarities of this industry.<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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