{"id":279490,"date":"2026-06-23T09:08:00","date_gmt":"2026-06-23T13:08:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/06\/23\/apples-foldable-iphone-could-lose-almost-1300-in-value-in-first-year-study-suggests\/"},"modified":"2026-06-23T09:35:13","modified_gmt":"2026-06-23T13:35:13","slug":"apples-foldable-iphone-could-lose-almost-1300-in-value-in-first-year-study-suggests","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/06\/23\/apples-foldable-iphone-could-lose-almost-1300-in-value-in-first-year-study-suggests\/","title":{"rendered":"Apple&#8217;s Foldable iPhone Could Lose Almost $1,300 in Value in First Year, Study Suggests"},"content":{"rendered":"<p><a href=\"https:\/\/www.macrumors.com\/2026\/06\/23\/foldable-iphone-could-lose-1300-in-first-year\/\">Apple&#8217;s Foldable iPhone Could Lose Almost $1,300 in Value in First Year, Study Suggests<\/a><\/p>\n<p><a href=\"https:\/\/www.macrumors.com\/2026\/06\/23\/foldable-iphone-could-lose-1300-in-first-year\/\">https:\/\/www.macrumors.com\/2026\/06\/23\/foldable-iphone-could-lose-1300-in-first-year\/<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-06-23 09:08:00<\/a><\/p>\n<p>Source Domain: <a href=\"www.macrumors.com\">www.macrumors.com<\/a><\/p>\n<p>A new resale value study suggests that a $2,000 foldable iPhone could lose as much as $1,292 of its value within its first 12 months on the market, based on current foldable depreciation trends.<\/p>\n<p>The estimate comes from SellCell, which analyzed the 12-month resale performance of flagship smartphones from Apple, Samsung, Google, Motorola, and OnePlus. The site found that foldable smartphones lose an average of 64.6% of their value within a year, the worst depreciation rate of any smartphone category, compared with 55.3% for traditional smartphones.<\/p>\n<p>SellCell calculates that foldable phone owners lose $997.69 on average after 12 months, compared with $605.32 for owners of traditional smartphones, a gap of $392.37. Foldables retain just 35.4% of their launch value after a year, versus 44.7% for non-folding phones.<\/p>\n<p>Apple is widely rumored to be preparing its first foldable iPhone, expected to be called the &#8220;iPhone Ultra,&#8221; for launch alongside the iPhone 18 Pro and \u200ciPhone 18 Pro\u200c Max in fall 2026, with a price of around $2,000.<\/p>\n<p>Using that rumored price point, SellCell modeled what a foldable iPhone&#8217;s resale value might look like after a year if it depreciated at the average rate seen across today&#8217;s foldables, landing at around $708 after 12 months. This would represent a loss of roughly $1,292.<\/p>\n<p>SellCell notes Apple has historically outperformed competitors on resale value. The iPhone 16 lineup retained 51.5% of its value after 12 months, the strongest of any major manufacturer in the study, ahead of OnePlus (46.8%), Google (40.8%), Samsung (39.5%), and Motorola (24.5%). If a foldable iPhone matched the \u200ciPhone 16\u200c lineup&#8217;s depreciation rate instead, SellCell estimates it could be worth around $1,030 after a year, over $300 less depreciation than a typical foldable.<\/p>\n<p>Real-world depreciation would likely land closer to Apple&#8217;s existing figures. The base \u200ciPhone 16\u200c retained 51.4% of value after a year and the 256GB \u200ciPhone 16\u200c Pro Max retained 56.4%,&#8230;<\/p>\n<p><a href=\"https:\/\/www.macrumors.com\/2026\/06\/23\/foldable-iphone-could-lose-1300-in-first-year\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple&#8217;s Foldable iPhone Could Lose Almost $1,300 in Value in First Year, Study Suggests https:\/\/www.macrumors.com\/2026\/06\/23\/foldable-iphone-could-lose-1300-in-first-year\/&#8230;<\/p>\n","protected":false},"author":1,"featured_media":279492,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/images.macrumors.com\/t\/FcoeaF7M6Hno7P8r_eCkyABf0Bo=\/2250x\/article-new\/2025\/03\/Foldable-iPhone-2023-Feature-1.jpg","fifu_image_alt":"","footnotes":""},"categories":[120],"tags":[124,81],"class_list":["post-279490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-iphone","tag-iphone-16","tag-iphone-18"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/279490"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=279490"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/279490\/revisions"}],"predecessor-version":[{"id":279494,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/279490\/revisions\/279494"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/279492"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=279490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=279490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=279490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}