{"id":279370,"date":"2026-06-23T07:00:00","date_gmt":"2026-06-23T11:00:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/06\/23\/treble-expands-into-chicago-as-cybersecurity-practice-group-emerges-as-strongest-revenue-driver\/"},"modified":"2026-06-23T07:10:13","modified_gmt":"2026-06-23T11:10:13","slug":"treble-expands-into-chicago-as-cybersecurity-practice-group-emerges-as-strongest-revenue-driver","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/06\/23\/treble-expands-into-chicago-as-cybersecurity-practice-group-emerges-as-strongest-revenue-driver\/","title":{"rendered":"Treble Expands into Chicago as Cybersecurity Practice Group Emerges as Strongest Revenue Driver"},"content":{"rendered":"

Treble Expands into Chicago as Cybersecurity Practice Group Emerges as Strongest Revenue Driver<\/a><\/p>\n

https:\/\/www.businesswire.com\/news\/home\/20260623758123\/en\/Treble-Expands-into-Chicago-as-Cybersecurity-Practice-Group-Emerges-as-Strongest-Revenue-Driver<\/a><\/p>\n

Publish Date: 2026-06-23 07:00:00<\/a><\/p>\n

Source Domain: www.businesswire.com<\/a><\/p>\n

AUSTIN, Texas & CHICAGO–(BUSINESS WIRE)–<\/span>Treble, the preeminent earned media B2B technology public relations agency, today reported midyear momentum, including expansion into the Chicago market and continued upmarket movement in cybersecurity.<\/p>\n

\nTreble\u2019s Cybersecurity Practice Group has emerged as the agency\u2019s fastest-growing business unit, with its client roster expanding more than 400% year-over-year as demand accelerated among venture-backed, private equity-backed, and leading cybersecurity companies.<\/p>\n

\nThe growth reflects rising demand from Series B through pre-IPO companies across Treble\u2019s five practice groups: Cybersecurity, Enterprise Technology, Hardtech, Artificial Intelligence, and Venture Capital.<\/p>\n

\nTreble\u2019s 2026 performance reflects a market shift. Late-stage B2B technology companies increasingly partner with agencies that can scale alongside them through funding, product, and exit milestones, rather than execute one-off campaigns. Companies are turning to Treble for its differentiated model: senior-level teams embedded in day-to-day operations, deep domain expertise across its five practice groups, and an earned media engine built to fuel both traditional discovery and AI-powered search.<\/p>\n

\n\u201cExpanding into Chicago enables Treble to have senior-level team members closer to a major hub of late-stage B2B technology companies,\u201d said Ethan Parker, founder and CEO of Treble. \u201cTreble was built to scale with companies from Series B through a premium exit or IPO, and this year’s growth confirms that’s where market demand is concentrating. Cybersecurity is the clearest example right now, but the same pattern is showing up across enterprise technology, hardtech, AI, and venture capital.\u201d<\/p>\n

\nCybersecurity Practice Group Anchors Agency Growth<\/p>\n

\nTreble\u2019s cybersecurity roster now includes KnowBe4 (digital workforce security), Intruder (exposure management), Filigran (open-source threat management), and ThreatDown (endpoint security). These…<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Treble Expands into Chicago as Cybersecurity Practice Group Emerges as Strongest Revenue Driver https:\/\/www.businesswire.com\/news\/home\/20260623758123\/en\/Treble-Expands-into-Chicago-as-Cybersecurity-Practice-Group-Emerges-as-Strongest-Revenue-Driver Publish…<\/p>\n","protected":false},"author":1,"featured_media":279372,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/mms.businesswire.com\/media\/20260623758123\/en\/2837192\/22\/TPR_World_Cup_Leaderboard.jpg","fifu_image_alt":"","footnotes":""},"categories":[15],"tags":[20,57],"class_list":["post-279370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cybersecurity","tag-artificial-intelligence","tag-security"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/279370"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=279370"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/279370\/revisions"}],"predecessor-version":[{"id":279374,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/279370\/revisions\/279374"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/279372"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=279370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=279370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=279370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}