{"id":276766,"date":"2026-06-20T05:01:00","date_gmt":"2026-06-20T09:01:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/06\/20\/ai-is-making-everything-more-expensive-including-your-next-iphone\/"},"modified":"2026-06-20T05:25:33","modified_gmt":"2026-06-20T09:25:33","slug":"ai-is-making-everything-more-expensive-including-your-next-iphone","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/06\/20\/ai-is-making-everything-more-expensive-including-your-next-iphone\/","title":{"rendered":"AI Is Making Everything More Expensive, Including Your Next iPhone"},"content":{"rendered":"

AI Is Making Everything More Expensive, Including Your Next iPhone<\/a><\/p>\n

https:\/\/www.businessinsider.com\/ai-making-everything-more-expensive-inflation-apple-iphone-data-centers-2026-6<\/a><\/p>\n

Publish Date: 2026-06-20 05:01:00<\/a><\/p>\n

Source Domain: www.businessinsider.com<\/a><\/p>\n

Your next iPhone is going to be more expensive than the last one you bought.<\/p>\n

Same thing for your next Xbox.<\/p>\n

And it could well be true for your next PC, or TV\u00a0\u2014 or just about anything else with electronics inside it.<\/p>\n

Blame AI.<\/p>\n

That’s the messaging we’re getting from the C-suites across the country: A steady drumbeat of company leaders saying that the AI boom means that chips and other components they need for their products are getting snapped up by AI companies. That means their costs are going up, and they’re going to pass those rising costs along to consumers.<\/p>\n

Apple CEO Tim Cook made headlines this week when he previewed coming price hikes for iPhones in The Wall Street Journal. He said the price increases were “unavoidable” because the chips Apple needs for memory and storage are being hoovered up by Big Tech companies spending billions on their AI buildouts.<\/p>\n

Cook is the most high-profile CEO sounding the alarm about AI price hikes, but he’s not the only one.<\/p>\n

A couple of weeks ago, Asha Sharma, the head of Microsoft’s Xbox unit, said her business was in a “hardware component crisis” because of skyrocketing storage costs.<\/p>\n

In February of this year, “the price we paid for console storage components was over 2x as high as we paid last fall,” she explained in an open letter. “These costs have since doubled again. And as we plan for the 2027 holiday season, we expect another significant increase, taking us over 5x the prices we paid only two years earlier.”<\/p>\n

Her business is seeing the same pattern when it comes to memory costs, Sharma said.<\/p>\n

These warnings have been coming for a while. In December of last year, Dell said it would hike its prices because of AI-related price hikes. Ford \u2014 yes, your car is a computer on wheels now \u2014 said it was worried about the same thing in February.<\/p>\n

And they are coming from many corners of the economy. Earlier in…<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

AI Is Making Everything More Expensive, Including Your Next iPhone https:\/\/www.businessinsider.com\/ai-making-everything-more-expensive-inflation-apple-iphone-data-centers-2026-6 Publish Date: 2026-06-20 05:01:00…<\/p>\n","protected":false},"author":1,"featured_media":276767,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/i.insider.com\/6a346838c7a58f814f0d45e3?width=1200&format=jpeg","fifu_image_alt":"","footnotes":""},"categories":[120],"tags":[],"class_list":["post-276766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-iphone"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/276766"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=276766"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/276766\/revisions"}],"predecessor-version":[{"id":276768,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/276766\/revisions\/276768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/276767"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=276766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=276766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=276766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}