{"id":269798,"date":"2026-06-10T18:36:00","date_gmt":"2026-06-10T22:36:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/06\/10\/davidgoliath-launches-creative-technology-dept\/"},"modified":"2026-06-10T19:55:24","modified_gmt":"2026-06-10T23:55:24","slug":"davidgoliath-launches-creative-technology-dept","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/06\/10\/davidgoliath-launches-creative-technology-dept\/","title":{"rendered":"David&#038;Goliath launches Creative Technology Dept"},"content":{"rendered":"<p><a href=\"https:\/\/reel360.com\/article\/davidgoliath-launches-creative-technology-dept\/\">David&#038;Goliath launches Creative Technology Dept<\/a><\/p>\n<p><a href=\"https:\/\/reel360.com\/article\/davidgoliath-launches-creative-technology-dept\/\">https:\/\/reel360.com\/article\/davidgoliath-launches-creative-technology-dept\/<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-06-10 18:36:00<\/a><\/p>\n<p>Source Domain: <a href=\"reel360.com\">reel360.com<\/a><\/p>\n<p class=\"has-drop-cap\"><strong>David&#038;Goliath<\/strong> is expanding its creative capabilities with the launch of a new Creative Technology department, naming former Meta executive <strong>Antonio Marcato<\/strong> as managing director of the division.<\/p>\n<p>The move reflects the Los Angeles agency\u2019s growing investment in the intersection of human creativity, artificial intelligence, and emerging platforms as brands look for new ways to tell stories and solve business challenges.<\/p>\n<p>Marcato will lead D&#038;G\u2019s creative technology efforts from the agency\u2019s Los Angeles office, reporting directly to founder and creative chairman <strong>David Angelo.<\/strong> In the role, he will work across disciplines to integrate AI, machine learning, augmented reality, virtual reality and other advanced tools into the agency\u2019s work, from strategy and insight development to production and brand storytelling.<\/p>\n<p>\u201cAntonio is a rare kind of builder, someone who doesn\u2019t just follow where technology is going, but helps define what it means for brands and culture,\u201d said <strong>Angelo<\/strong>. \u201cFor us, innovation has never been about chasing trends but creatively unlocking new ways to solve real business challenges. As we continue to invest in the future of creativity, Antonio\u2019s ability to fuse storytelling with emerging platforms will unlock entirely new possibilities for our clients.\u201d<\/p>\n<p>Marcato brings more than two decades of experience working across creativity, technology, and innovation. Most recently, he served as creative director at Meta, where he led innovation efforts across automotive and entertainment clients, helping connect platform capabilities with future-facing creative work.<\/p>\n<p>He is also a founding member of AI startup bitHuman, where he helped develop the design, voice and experience of AI-powered agents for digital and retail environments.<\/p>\n<p>\u201cI\u2019ve long admired David&#038;Goliath as an agency that leads with bravery, and where bold ideas aren\u2019t just encouraged but expected to move people and shape culture,\u201d said <strong>Marcato.<\/strong> \u201cWhat excites&#8230;<\/p>\n<p><a href=\"https:\/\/reel360.com\/article\/davidgoliath-launches-creative-technology-dept\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>David&#038;Goliath launches Creative Technology Dept https:\/\/reel360.com\/article\/davidgoliath-launches-creative-technology-dept\/ Publish Date: 2026-06-10 18:36:00 Source Domain: reel360.com David&#038;Goliath is&#8230;<\/p>\n","protected":false},"author":1,"featured_media":269799,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/reel360.com\/wp-content\/uploads\/2026\/06\/Reel-360-4-5.jpg","fifu_image_alt":"","footnotes":""},"categories":[8],"tags":[87,66,62],"class_list":["post-269798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-automotive","tag-emerging","tag-innovation"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/269798"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=269798"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/269798\/revisions"}],"predecessor-version":[{"id":269800,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/269798\/revisions\/269800"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/269799"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=269798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=269798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=269798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}