{"id":269288,"date":"2026-06-10T09:49:00","date_gmt":"2026-06-10T13:49:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/06\/10\/apple-is-craftily-using-siri-ai-to-push-you-towards-iphone-18-pro-duo-and-away-from-the-low-margin-base-iphone-18\/"},"modified":"2026-06-10T10:00:40","modified_gmt":"2026-06-10T14:00:40","slug":"apple-is-craftily-using-siri-ai-to-push-you-towards-iphone-18-pro-duo-and-away-from-the-low-margin-base-iphone-18","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/06\/10\/apple-is-craftily-using-siri-ai-to-push-you-towards-iphone-18-pro-duo-and-away-from-the-low-margin-base-iphone-18\/","title":{"rendered":"Apple Is Craftily Using Siri AI To Push You Towards iPhone 18 Pro Duo And Away From The Low-Margin Base iPhone 18"},"content":{"rendered":"

Apple Is Craftily Using Siri AI To Push You Towards iPhone 18 Pro Duo And Away From The Low-Margin Base iPhone 18<\/a><\/p>\n

https:\/\/wccftech.com\/apple-is-craftily-using-siri-ai-to-push-you-towards-iphone-18-pro-duo-and-away-from-the-low-margin-base-iphone-18\/<\/a><\/p>\n

Publish Date: 2026-06-10 09:49:00<\/a><\/p>\n

Source Domain: wccftech.com<\/a><\/p>\n

Apple has deliberately, and quite craftily so, shaped a paradigm where Siri AI’s most powerful features will only be available on the Pro iPhones from now onward, which only serves to add another demand-related tailwind to the upcoming iPhone 18 Pro and Pro Max, while subduing the expected uptake of the low-margin and high-volume base iPhone 18 variant.<\/p>\n

Siri AI’s premier functionalities now require a double-digit RAM, which should skew Apple’s upcoming sales mix to favor the iPhone 18 Pro models<\/h2>\n

As we detailed in a dedicated post, the all-new Siri AI and Apple Intelligence is powered by 3 cloud-based models, with the AFM 3 Cloud Pro reportedly distilled from a 1.2-trillion-parameter Google Gemini model, and two on-device models, called AFM 3 Core Advanced and AFM 3 Core, respectively.<\/p>\n

5 new Apple Foundation Models:<\/p>\n

AFM 3 Core: 3B parameter on-device model, similar to the one we had before but smarter.<\/p>\n

AFM 3 Core Advanced: 20B parameter on-device model for iPhone 17 Pro\/Air, iPad Pro M4 (12GB RAM) and M3 Macs (12GB RAM). Custom-designed by Apple using an\u2026<\/p>\n

\u2014 AppleLeaker (@LeakerApple) June 10, 2026<\/p>\n

While the AFM 3 Core has just 3 billion parameters, the AFM 3 Core Advanced takes the parameter count to 20 billion, but only activates between 1 and 4 billion parameters at a time, depending on the task at hand. Critically, it is this model that unlocks a revamped dictation function and more expressive Siri AI voices.<\/p>\n

At a granular level, Apple’s AFM 3 Core Advanced sports an innovative architecture, where model attention blocks – which look at the broader meaning within a given prompt – reside in the DRAM, while Feed-Forward Network (FFN) weights – which explore each prompt string or word individually to surface its specific meaning within the given context – reside in the NAND.<\/p>\n

Even though Apple’s AFM 3 Core Advanced model only loads between 1 and 4 billion parameters into the DRAM at any given time, it still…<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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