{"id":267426,"date":"2026-06-08T10:45:00","date_gmt":"2026-06-08T14:45:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/06\/08\/apple-ceo-tim-cook-expected-to-unveil-new-siri-at-wwdc-in-ai-strategy-update-to-catch-up-with-competitors-chatgpt-and-gemini\/"},"modified":"2026-06-08T10:55:11","modified_gmt":"2026-06-08T14:55:11","slug":"apple-ceo-tim-cook-expected-to-unveil-new-siri-at-wwdc-in-ai-strategy-update-to-catch-up-with-competitors-chatgpt-and-gemini","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/06\/08\/apple-ceo-tim-cook-expected-to-unveil-new-siri-at-wwdc-in-ai-strategy-update-to-catch-up-with-competitors-chatgpt-and-gemini\/","title":{"rendered":"Apple CEO Tim Cook expected to unveil new Siri at WWDC in AI strategy update to catch up with competitors ChatGPT and Gemini"},"content":{"rendered":"<p><a href=\"https:\/\/abc7.com\/post\/apple-ceo-tim-cook-expected-unveil-new-siri-wwdc-ai-strategy-update-catch-competitors-chatgpt-gemini\/19257048\/\">Apple CEO Tim Cook expected to unveil new Siri at WWDC in AI strategy update to catch up with competitors ChatGPT and Gemini<\/a><\/p>\n<p><a href=\"https:\/\/abc7.com\/post\/apple-ceo-tim-cook-expected-unveil-new-siri-wwdc-ai-strategy-update-catch-competitors-chatgpt-gemini\/19257048\/\">https:\/\/abc7.com\/post\/apple-ceo-tim-cook-expected-unveil-new-siri-wwdc-ai-strategy-update-catch-competitors-chatgpt-gemini\/19257048\/<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-06-08 10:45:00<\/a><\/p>\n<p>Source Domain: <a href=\"abc7.com\">abc7.com<\/a><\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao MvWXB TjIXL aGjvy ebVHC \"><span class=\"oyrPY qlwaB AGxeB  \">SAN FRANCISCO &#8212; <\/span>For one of his final major public moments as Apple&#8217;s CEO, Tim Cook may give Wall Street something it&#8217;s long been waiting for: answers about the company&#8217;s artificial intelligence strategy.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Apple is expected to reveal an all-new version of Siri on Monday at its Worldwide Developers Conference, potentially bringing the roughly 15-year-old virtual assistant up to speed with OpenAI&#8217;s ChatGPT and Google&#8217;s Gemini.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">The tech giant will also announce software updates that will impact the billions of iPhones, iPads, Macs and Apple Watches around the world. But the new Siri could be the biggest indication yet of how Apple is revamping its products as more people use chatbots and AI agents for everyday tasks. Many will be looking to see whether Apple&#8217;s history of turning nascent technologies into popular products will apply to AI.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \"><strong class=\"vtkaO \">MORE: Apple to introduce iPhone billsplitting feature that allows users to take photos of receipts<\/strong><\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Apple has fallen behind in the AI race; its Siri overhaul has faced delays, and some features that were announced in 2024 still haven&#8217;t arrived. And its current AI tools for iPhones, iPads and Macs, called Apple Intelligence, aren&#8217;t distinctive enough to stand out from the competition.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Apple has rolled out features for translating speech, helping users search for content displayed on their iPhone&#8217;s screen and generating custom emojis. But companies like Google and OpenAI are launching AI agents they say can handle entire tasks on a user&#8217;s behalf.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;(Apple hasn&#8217;t) done anything that really blows people away,&#8221; said Gene Munster, cofounder and managing partner of tech investment firm Deepwater Asset Management.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">The upgraded Siri could help Apple catch up. Apple&#8217;s digital helper may soon be able to handle multiple tasks with a single command and get a dedicated app with a chatbot-style interface among other changes, according to Bloomberg.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Apple is partnering with Google on the models that will power its new Siri, the companies announced in January,&#8230;<\/p>\n<p><a href=\"https:\/\/abc7.com\/post\/apple-ceo-tim-cook-expected-unveil-new-siri-wwdc-ai-strategy-update-catch-competitors-chatgpt-gemini\/19257048\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple CEO Tim Cook expected to unveil new Siri at WWDC in AI strategy update&#8230;<\/p>\n","protected":false},"author":1,"featured_media":267427,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/cdn.abcotvs.com\/dip\/images\/19257126_060826-kgo-cnnw-wwdc-img.JPG?w=1600","fifu_image_alt":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-267426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/267426"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=267426"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/267426\/revisions"}],"predecessor-version":[{"id":267428,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/267426\/revisions\/267428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/267427"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=267426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=267426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=267426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}