{"id":248702,"date":"2026-05-18T14:03:00","date_gmt":"2026-05-18T18:03:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/05\/18\/we-updated-our-privacy-policy-heres-what-changed-and-why\/"},"modified":"2026-05-18T15:20:14","modified_gmt":"2026-05-18T19:20:14","slug":"we-updated-our-privacy-policy-heres-what-changed-and-why","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/05\/18\/we-updated-our-privacy-policy-heres-what-changed-and-why\/","title":{"rendered":"We Updated Our Privacy Policy. Here’s What Changed and Why."},"content":{"rendered":"

We Updated Our Privacy Policy. Here’s What Changed and Why.<\/a><\/p>\n

https:\/\/www.eff.org\/deeplinks\/2026\/05\/we-updated-our-privacy-policy-heres-what-changed-and-why<\/a><\/p>\n

Publish Date: 2026-05-18 14:03:00<\/a><\/p>\n

Source Domain: www.eff.org<\/a><\/p>\n

We recently updated our privacy policy for the first time since 2022. Most of the changes are clarifications, reorganizations, and improvements in transparency, particularly around how third-party tools that run parts of our site operate. But one change is substantive enough that we want to address it directly.<\/p>\n

The Change You Should Know About: Opt-In Email Tracking<\/h4>\n

We want to know how we\u2019re doing with our advocacy: which campaigns get your attention and which do not, which topics you are very interested in, which less so, and which not at all. It helps us to do our work better and to prioritize or rethink our strategies as we push to build support for freedom, justice and innovation around the world.<\/p>\n

So, to give us a rough picture of how we\u2019re doing, we are introducing the option<\/strong> for you to provide explicit, opt-in consent<\/strong> for us to see how you interact with the emails we send you. That includes whether you open emails, and whether you click on the links inside them.<\/p>\n

We know what you\u2019re thinking: Doesn\u2019t EFF strongly oppose nonconsensual tracking? You bet we do. Sneaky email tracking is ubiquitous on the web and EFF\u2019s opposition to it remains unchanged. We have never used email tracking pixels and we\u2019re not changing that. We\u2019re not building profiles and we\u2019re not sharing the data and we\u2019re definitely not selling it.<\/p>\n

But we do want to give you the option of allowing us to learn about how our communications are landing with you. Here\u2019s how consent will work. We will ask, and if you say yes, we\u2019ll be able to see whether you opened an email or not, and whether you clicked on any links. That’s it.<\/p>\n

If you say no, or ignore the ask entirely, nothing will change and we\u2019ll do no tracking.<\/p>\n

If you say yes, you can change your mind and opt out at any time by clicking an opt-out link in any future email or by contacting membership@eff.org.<\/p>\n

We have heard many EFF members say that EFF is one of the only organizations that they trust with consent to…<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

We Updated Our Privacy Policy. Here’s What Changed and Why. https:\/\/www.eff.org\/deeplinks\/2026\/05\/we-updated-our-privacy-policy-heres-what-changed-and-why Publish Date: 2026-05-18 14:03:00…<\/p>\n","protected":false},"author":1,"featured_media":248703,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.eff.org\/files\/banner_library\/icon-2019-privacy.png","fifu_image_alt":"","footnotes":""},"categories":[16],"tags":[84],"class_list":["post-248702","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-privacy","tag-tracking"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/248702"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=248702"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/248702\/revisions"}],"predecessor-version":[{"id":248704,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/248702\/revisions\/248704"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/248703"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=248702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=248702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=248702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}