{"id":246607,"date":"2026-05-15T10:09:00","date_gmt":"2026-05-15T14:09:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/05\/15\/apple-slashes-iphone-17-prices-in-china-for-annual-618-festival\/"},"modified":"2026-05-15T10:30:08","modified_gmt":"2026-05-15T14:30:08","slug":"apple-slashes-iphone-17-prices-in-china-for-annual-618-festival","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/05\/15\/apple-slashes-iphone-17-prices-in-china-for-annual-618-festival\/","title":{"rendered":"Apple Slashes iPhone 17 Prices in China for Annual 618 Festival"},"content":{"rendered":"

Apple Slashes iPhone 17 Prices in China for Annual 618 Festival<\/a><\/p>\n

https:\/\/www.macrumors.com\/2026\/05\/15\/apple-slashes-iphone-17-prices-china\/<\/a><\/p>\n

Publish Date: 2026-05-15 10:09:00<\/a><\/p>\n

Source Domain: www.macrumors.com<\/a><\/p>\n

Apple has slashed prices on the iPhone 17 Pro series in China by 1,000 yuan (around $138) in anticipation of the annual 618 shopping festival, one of the country’s largest mid-year online retail events. <\/p>\n

The cuts went live on Friday on JD.com and Tmall, with Apple’s official store on the latter platform applying a direct 1,000-yuan discount on the iPhone 17 Pro series. On JD.com, taking into consideration trade-in offers and platform promotions, some iPhone 17 Pro models can be picked up for as low as 6,999 yuan (around $968). That’s the lowest price since the device’s launch, according to the Global Times.<\/p>\n

The standard iPhone 17 also received its first notable markdown. Some configurations are now available for 4,499 yuan (around $622) including discounts, bringing it well under the 6,000-yuan threshold for China’s national trade-in subsidy, which knocks 15% off qualifying devices up to a 500-yuan cap \u2013 something that customers of the Pro models miss out on. <\/p>\n

News of Apple’s price cuts quickly shot to the top of social media platform Weibo’s trending list on Friday. Meanwhile, Huawei has also introduced lower prices for its high-end foldable models for the first time.<\/p>\n

“Apple and Huawei are the two companies most closely benchmarked against each other in the high-end segment,” said Liu Dingding, a technology industry analyst speaking to the Global Times. “Other brands still hold market share, but in terms of premium-market influence, the rivalry is increasingly centered on these two players.”<\/p>\n

Liu said both companies are using this year’s shopping festival window to quickly lift orders and shipments while competing for a larger share of replacement demand.<\/p>\n

Apple’s iPhone 17 series has been a runaway hit in China so far. Apple reported $26 billion in Chinese revenue during its fiscal first quarter, a 38 percent year-over-year increase and the company’s best-ever performance in the region. China now accounts for roughly one-fifth of Apple’s total global…<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Apple Slashes iPhone 17 Prices in China for Annual 618 Festival https:\/\/www.macrumors.com\/2026\/05\/15\/apple-slashes-iphone-17-prices-china\/ Publish Date: 2026-05-15…<\/p>\n","protected":false},"author":1,"featured_media":246608,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/images.macrumors.com\/t\/jUBePuHixNzeEYLNkl0TitEsIfI=\/2500x\/article-new\/2025\/09\/iPhone-17-Review-Thumb-3.jpg","fifu_image_alt":"","footnotes":""},"categories":[120],"tags":[80],"class_list":["post-246607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-iphone","tag-iphone-17"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/246607"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=246607"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/246607\/revisions"}],"predecessor-version":[{"id":246609,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/246607\/revisions\/246609"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/246608"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=246607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=246607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=246607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}