{"id":241844,"date":"2026-05-08T14:15:00","date_gmt":"2026-05-08T18:15:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/05\/08\/prime-video-just-launched-vertical-video-inside-its-iphone-app\/"},"modified":"2026-05-08T14:30:07","modified_gmt":"2026-05-08T18:30:07","slug":"prime-video-just-launched-vertical-video-inside-its-iphone-app","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/05\/08\/prime-video-just-launched-vertical-video-inside-its-iphone-app\/","title":{"rendered":"Prime Video just launched vertical video inside its iPhone app"},"content":{"rendered":"

Prime Video just launched vertical video inside its iPhone app<\/a><\/p>\n

https:\/\/9to5mac.com\/2026\/05\/08\/prime-video-just-launched-vertical-video-inside-its-iphone-app\/<\/a><\/p>\n

Publish Date: 2026-05-08 14:15:00<\/a><\/p>\n

Source Domain: 9to5mac.com<\/a><\/p>\n

Prime Video is the latest streaming service to debut a vertical video feed in its iPhone app. Here are the details on Prime Video\u2019s new \u2018Clips\u2019 vertical video feature, rolling out today.<\/p>\n

<\/p>\n

Prime Video\u2019s new \u2018Clips\u2019 vertical video feature helps you discover TV shows and movies<\/h2>\n

\"\"<\/p>\n

Vertical video has been huge in social media ever since TikTok took off. But 2026 seems to be the year all the streaming apps try their hand at vertical too.<\/p>\n

Disney+ launched vertical video in March with a feature called \u2018Verts.\u2019 Then just last week, worldwide streaming leader Netflix went all-in with its new \u2018Clips\u2019 vertical video feed.<\/p>\n

Now today, Prime Video is rolling out vertical video too using the same \u2018Clips\u2019 name.<\/p>\n

Clips is a scrollable, short-form vertical video feed that Prime Video first tested for NBA coverage, but now is launching widely, \u201cexpanding to include moments from movies and series across the Prime Video experience.\u201d<\/p>\n

Per the press release:<\/p>\n

To get started, scroll down to the Clips carousel on the Prime Video mobile home page and tap any clip. You will enter a full-screen vertical feed with more personalized clips to browse.<\/p>\n

From any clip, you can watch the full title, rent or buy it, subscribe to access it, save the title to a watchlist, or \u201clike\u201d the clip and share it with a friend. Every time you visit the experience, you\u2019ll see something new based on your viewing history.<\/p>\n

If you don\u2019t see Clips in your Prime Video app just yet, make sure you are running the most recent version of the app. You also might have to wait a bit, as Amazon says the rollout will be gradual. <\/p>\n

The feature \u201cis initially rolling out to select customers in the United States on iOS, Android, and Fire tablets, with the experience becoming fully available across these devices this summer.\u201d<\/p>\n

It\u2019s currently unclear whether Clips will only be available for Amazon\u2019s own content, or if third-party…<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Prime Video just launched vertical video inside its iPhone app https:\/\/9to5mac.com\/2026\/05\/08\/prime-video-just-launched-vertical-video-inside-its-iphone-app\/ Publish Date: 2026-05-08 14:15:00…<\/p>\n","protected":false},"author":1,"featured_media":241845,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/i0.wp.com\/9to5mac.com\/wp-content\/uploads\/sites\/6\/2026\/05\/amazon-prime-video-iphone-app-boys.jpg?resize=1200%2C628&quality=82&strip=all&ssl=1","fifu_image_alt":"","footnotes":""},"categories":[120],"tags":[69],"class_list":["post-241844","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-iphone","tag-ios"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/241844"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=241844"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/241844\/revisions"}],"predecessor-version":[{"id":241846,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/241844\/revisions\/241846"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/241845"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=241844"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=241844"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=241844"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}