{"id":216465,"date":"2026-02-23T03:42:00","date_gmt":"2026-02-23T08:42:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/02\/23\/what-will-be-the-soul-of-apple-products-in-the-next-decade\/"},"modified":"2026-02-23T04:20:09","modified_gmt":"2026-02-23T09:20:09","slug":"what-will-be-the-soul-of-apple-products-in-the-next-decade","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/02\/23\/what-will-be-the-soul-of-apple-products-in-the-next-decade\/","title":{"rendered":"What Will Be the &#8220;Soul&#8221; of Apple Products in the Next Decade?"},"content":{"rendered":"<p><a href=\"https:\/\/eu.36kr.com\/en\/p\/3695486866157184\">What Will Be the &#8220;Soul&#8221; of Apple Products in the Next Decade?<\/a><\/p>\n<p><a href=\"https:\/\/eu.36kr.com\/en\/p\/3695486866157184\">https:\/\/eu.36kr.com\/en\/p\/3695486866157184<\/a><\/p>\n<p>Publish Date: <a href=\"publish_date]\">2026-02-23 03:42:00<\/a><\/p>\n<p>Source Domain: <a href=\"eu.36kr.com\">eu.36kr.com<\/a><\/p>\n<p>Apple&#8217;s new generation of high &#8211; profile products may have been spoiled by Cook.<\/p>\n<p>He started to strongly hint at Apple&#8217;s new product category: <strong>AI wearables<\/strong>. The key lies in <strong>Visual Intelligence<\/strong>.<\/p>\n<p class=\"image-wrapper\">\n<p class=\"img-desc\">APPSO&#8217;s imagined image.<\/p>\n<p>Recently, in multiple earnings conferences and public occasions, Cook has specifically mentioned &#8220;Visual Intelligence&#8221;. Combining with the recent revelations about Apple&#8217;s AI hardware and Cook&#8217;s past speaking style, this is not a coincidence.<\/p>\n<p>Bloomberg&#8217;s Mark Guman reported that <strong>Apple has positioned Visual Intelligence as the core of its next &#8211; wave wearables<\/strong>.<\/p>\n<p>That is to say, &#8220;Visual Intelligence&#8221; may be an important product concept for Apple in the next decade. It is not a specific product, but will gradually become the soul of all Apple wearables.<\/p>\n<h2><strong>What&#8217;s the use of Visual Intelligence that enables Apple devices to &#8220;see&#8221;? <\/strong><\/h2>\n<p>Simply put, Visual Intelligence is a technology that enables AI to &#8220;understand&#8221; the world and act based on this information.<\/p>\n<p>So far, Apple hasn&#8217;t achieved much in the field of visual AI. Most of its efforts are just putting a shell on the technologies of OpenAI and Google.<\/p>\n<p>For example, the Visual Intelligence launched on the iPhone 16 Pro is relatively basic &#8211; take a photo and ask ChatGPT what it is, or use Google&#8217;s reverse image search to find similar items.<\/p>\n<p class=\"image-wrapper\"><img decoding=\"async\" data-img-size-val=\"1080,607\" src=\"https:\/\/img.36krcdn.com\/hsossms\/20260223\/v2_cc045e8eebc54c9188d8c880b4a8fbf3@6100851_oswg59889oswg1080oswg607_img_000?x-oss-process=image\/format,jpg\/interlace,1\"\/><\/p>\n<p class=\"img-desc\">\u00a0<\/p>\n<p>However, Cook now regards this ability as the core of Apple&#8217;s AI strategy. If there are no plans or breakthroughs for accelerated development in this field in the near future, he probably wouldn&#8217;t emphasize it repeatedly. All signs indicate that Apple is preparing something big.<\/p>\n<p>According to Bloomberg, Apple is developing its own visual model to make this technology the core of the new generation of AI wearables. These devices include:<\/p>\n<p>&#8211; High &#8211; end AirPods with a camera: The camera mainly provides visual information for AI rather than taking photos.<\/p>\n<p>&#8211; Smart glasses: Codenamed N50, targeting Meta Ray &#8211; Ban but more high &#8211; end. Without a display, it realizes functions&#8230;<\/p>\n<p><a href=\"https:\/\/eu.36kr.com\/en\/p\/3695486866157184\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What Will Be the &#8220;Soul&#8221; of Apple Products in the Next Decade? https:\/\/eu.36kr.com\/en\/p\/3695486866157184 Publish Date:&#8230;<\/p>\n","protected":false},"author":1,"featured_media":216466,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/img.36krcdn.com\/hsossms\/20260223\/v2_9017fe737ceb4d069a93da0f77f6a377@6100851@ai_oswg1069493oswg1053oswg495_img_png~tplv-1marlgjv7f-ai-v3:600:400:600:400:q70.jpg","fifu_image_alt":"","footnotes":""},"categories":[120],"tags":[124],"class_list":["post-216465","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-iphone","tag-iphone-16"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/216465"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=216465"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/216465\/revisions"}],"predecessor-version":[{"id":216467,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/216465\/revisions\/216467"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/216466"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=216465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=216465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=216465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}