{"id":212504,"date":"2026-02-12T00:03:00","date_gmt":"2026-02-12T05:03:00","guid":{"rendered":"https:\/\/news-you-need.com\/index.php\/2026\/02\/12\/retail-innovation-lab-by-nyfw-collections-and-sap-features-cutting-edge-technology\/"},"modified":"2026-02-12T01:10:37","modified_gmt":"2026-02-12T06:10:37","slug":"retail-innovation-lab-by-nyfw-collections-and-sap-features-cutting-edge-technology","status":"publish","type":"post","link":"https:\/\/news-you-need.com\/index.php\/2026\/02\/12\/retail-innovation-lab-by-nyfw-collections-and-sap-features-cutting-edge-technology\/","title":{"rendered":"Retail Innovation Lab by NYFW Collections and SAP Features Cutting-Edge Technology"},"content":{"rendered":"

Retail Innovation Lab by NYFW Collections and SAP Features Cutting-Edge Technology<\/a><\/p>\n

https:\/\/wwd.com\/fashion-news\/fashion-features\/retail-innovation-lab-nyfw-collections-sap-opens-thursday-saturday-1238559688\/<\/a><\/p>\n

Publish Date: 2026-02-12 00:03:00<\/a><\/p>\n

Source Domain: wwd.com<\/a><\/p>\n

\n\tThe Retail Innovation Lab by N4XT\u2019s NYFW Collections and SAP will on Thursday be unveiled as a physical, experience-led space where audiences can explore the relaunched Public School collection in person, along with SAP\u2019s enterprise-grade technology.<\/p>\n

\n\tThe space features a self-guided, immersive retail environment showcasing SAP\u2019s AI-enabled technology solutions for the retail space. The experience was codeveloped with Public School\u2019s cofounders Dao-Yi Chow and Maxwell Osborne and supports their collection\u2019s relaunch, which took place Wednesday night at Storied at 547 West 26th Street in New York.<\/p>\n

\n\tAccording to Imad Izemrane, chief executive officer and cofounder of N4XT Experiences, \u201cNew York Fashion Week has traditionally been experienced as a series of fragmented moments across venues, schedules and platform. This is the launch season of the Retail Innovation Lab at NYFW Collections, which will expand in future seasons giving New York-based designers new technologies and platforms in retail that are more tightly connected to their collection debuts, including pre-orders and turnkey IRL customer experiences.\u201d<\/p>\n

\n\tSAP\u2019s investment in immersive cutting-edge technology in the space of fashion and retail \u201ccreates new opportunities for small to mid-level revenue brands to have access that they haven\u2019t had before,\u201d said Izemrane. <\/p>\n

\n\tThe Retail Innovation Lab will be open from Thursday through Saturday and demonstrates how immersive fashion experiences can be delivered efficiently in a fast-paced setting, without requiring audiences or designers to engage with complex technology directly, said Izemrane.<\/p>\n

\n\tAsked what they hope to accomplish with this, Jan Gilg, global president of customer success at Americas at SAP, said, \u201cThe Retail Innovation Lab is a physical expression of how N4XT and SAP are building a working platform for designers and brands. The partnership supports SAP\u2019s broader objective of expanding its…<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Retail Innovation Lab by NYFW Collections and SAP Features Cutting-Edge Technology https:\/\/wwd.com\/fashion-news\/fashion-features\/retail-innovation-lab-nyfw-collections-sap-opens-thursday-saturday-1238559688\/ Publish Date: 2026-02-12…<\/p>\n","protected":false},"author":1,"featured_media":212505,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/rimowa-wwd-store-opening-LM-046.jpg?crop=0px%2C193px%2C2000px%2C1120px&resize=1000%2C563","fifu_image_alt":"","footnotes":""},"categories":[8],"tags":[62,85],"class_list":["post-212504","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-innovation","tag-space"],"_links":{"self":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/212504"}],"collection":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/comments?post=212504"}],"version-history":[{"count":1,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/212504\/revisions"}],"predecessor-version":[{"id":212506,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/posts\/212504\/revisions\/212506"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media\/212505"}],"wp:attachment":[{"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/media?parent=212504"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/categories?post=212504"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news-you-need.com\/index.php\/wp-json\/wp\/v2\/tags?post=212504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}